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Understanding the Current Market for Business Sales in Your Industry

As we navigate the dynamic landscape of business sales, it’s crucial to have a clear picture of where your industry stands. Whether you’re considering selling your business or simply staying informed, understanding the current market can help you make strategic decisions. Let’s dive into the key trends shaping the business sales market across various sectors.

 

A Market in Recovery

First, the good news: the market is showing signs of recovery and optimism. After a challenging period, we’re seeing increased activity and interest from both buyers and sellers[3]. This resurgence is creating opportunities for business owners who are well-prepared and strategically positioned.

 

Industry-Specific Trends

It’s important to note that trends can vary significantly by sector. For instance:

  • SaaS and recurring revenue models continue to be hot commodities, with buyers actively seeking businesses that offer predictable income streams[3].
  • E-commerce and direct-to-consumer brands are regaining interest, especially those leveraging AI and sustainability initiatives[3].
  • Essential sectors like healthcare, technology, and essential retail are seeing increased demand for well-established businesses with proven track records[1].

 

The Rise of Digital-Ready Businesses

In today’s market, buyers are showing a strong preference for businesses that are “digital-ready.” This means having a robust online presence, scalable digital operations, and the ability to adapt to changing technological landscapes[1]. If your business hasn’t fully embraced digital transformation, now might be the time to consider upgrades that could increase your company’s attractiveness to potential buyers.

 

Valuation Realities

While the market is improving, it’s important to set realistic expectations. Multiples are starting to come down, and businesses are staying on the market longer compared to the peak of 2021[3]. However, for profitable businesses in thriving industries, 2024 is still considered an excellent time to sell[7].

 
The Importance of Preparation

If you’re considering selling your business, remember that preparation is key. On average, it takes 6 to 12 months to sell a business[7]. Start by getting your financials in order, streamlining operations, and considering ways to enhance your business’s value. This might include diversifying your sales channels, implementing AI-powered tools, or focusing on customer retention strategies[4][6].

 

The Human Element

While much of the focus is on numbers and trends, don’t forget the human element of selling a business. Buyers are increasingly interested in companies with strong company cultures and sustainable practices[5]. Your business’s story, your team’s expertise, and your company’s impact can all play a role in attracting the right buyer.

 

In conclusion, while the business sales market in 2024 presents both opportunities and challenges, being well-informed and prepared can position you for success. Whether you’re looking to sell in the near future or simply want to enhance your business’s value, understanding these trends can help you navigate the path forward with confidence.

Remember, every business is unique, and while these trends provide a general overview, it’s always best to consult with industry experts for advice tailored to your specific situation. Here’s to your success in this exciting and evolving market! Contact us at in**@ve************.com to review your options.

 

Citations:

[1] https://www.tworld.com/locations/ny/blog/9-key-trends-shaping-the-business-sales-market-in-2024/

[2] https://www.sendtrumpet.com/blog-posts/biggest-b2b-sales-trends

[3] https://theygotacquired.com/resources/market-for-selling-business/

[4] https://www.aomni.com/blog/sales-industry-trends

[5] https://cgkbusinesssales.com/navigating-the-business-sale-landscape-in-2024-key-insights-for-success/

[6] https://blog.hubspot.com/sales/sales-trends-2018

[7] https://synergybb.com/blog/2024-is-a-good-year-to-sell-a-profitable-business/

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Peter M. Babilla, CFP®, CRPS®

PARTNER

Peter Babilla brings 40 years of experience in investment management and fiduciary* financial consulting to Vertex Planning Partners, LLC.

Pete graduated from Indiana University in Bloomington, Indiana with a Bachelor’s of Science in Finance.

He began his career in 1983 with a focus on institutional fixed-income portfolio management, primarily working with community banks. After a decade serving institutional clients, Pete shifted his focus to working with individuals, families and business owners, providing guidance and education in all areas of Wealth Management.  Among his areas of focus are accumulation and retirement planning, investment management, risk management, and estate and wealth transfer.

Pete’s planning philosophy allows him to create a personalized program for clients, based on their own unique goals and circumstances.  The extensive investment and planning platform offered by Vertex enables him to create a highly customized program, tailored to each individual client.

Pete and his wife Suzanne have two children, and have resided in Wheaton, Illinois for the past 30 years.  He enjoys golf, reading, and traveling with his family.  Pete gives back as a past Board Member of the Epilepsy Foundation of Greater Chicago, where his focus is on improving the lives of those living with epilepsy.

Pete works as fiduciary for his clients and holds the CERTIFIED FIANANCIAL PLANNER™ (CFP®) designation and the Chartered Retirement Plan Specialist (CRPS®) designation.

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JUSTIN J. D'AGOSTINO, CFP®, ChFC®, CRPC®, AIF®

PARTNER

Justin D’Agostino joined Vertex Partners in 2019 and serves a select group of business owners and affluent families. He specializes in investments, financial planning, and succession planning. His interest and knowledge in providing comprehensive financial planning and wealth management services to clients was sparked when he worked at a boutique tax and wealth management firm in Michigan. He has nine years of experience in the financial services industry, and his mission is to provide every client with targeted, comprehensive financial advice and to help them implement customized strategies designed to move them closer to accomplishing their unique goals.

Justin attended Hillsdale College where he earned his BA in Accounting and Financial Management and was a member and captain of the football team. Justin is a CERTIFIED FINANCIAL PLANNER™ Professional, holds the Chartered Financial Consultant®, Chartered Retirement Planning Counselor™, and Accredited Investment Fiduciary™ designations.

Justin and his wife, Alexandra, reside in Chicago, Illinois. He is an avid sports fan and enjoys golfing, playing soccer and spending summer weekends with his family.

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Scott A. Sandee CFP®, CIMA®, CPWA®, CEPA

MANAGING PARTNER

Scott Sandee brings over 20 years of experience as Managing Partner. He is responsible for leading the firm’s efforts in assisting middle-market business owners and seven and eight-figure families to plan and realize financial goals based on their unique aspirations and situations.

With a privately held family business background, Scott has helped owners prepare for and execute a successful transition. In addition, he works with business owners and their advisors to develop financial strategies to maximize sales proceeds and minimize future taxes.

Before joining Vertex, Scott served in financial planning and investment strategy roles at Oxford Financial Group, Capital Group, and The Northern Trust Company, working with Chicago’s HNW/UHNW families clients.

Scott holds the Certified Financial Planner®, Certified Private Wealth Advisor®, Certified Investment Management Analyst®, and Certified Exit Planning Advisor designations. Scott earned his B.S. in Computer Science from Northern Illinois University, and his family resides in Wilmette, IL.

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Julie Hupp CFP®, MBA

PARTNER

Julie Hupp, CERTIFIED FINANCIAL PLANNER™ professional, has worked in the accounting and corporate finance field since 1987. She began her career as a CPA with Deloitte & Touche, specializing in the financial needs of small businesses. Then spent the next 13 years in corporate financial planning and business development at Baxter and TAP Pharmaceuticals. Recognizing her passion for personal financial planning, Julie started her business in 2006 where she focuses on comprehensive financial planning strategies and implementation.

Julie graduated from University of Illinois with a BS in Accountancy. She received her Master’s in Management with a concentration in Finance from Northwestern University’s Kellogg School of Management in 1994.

Outside the office, Julie is the co-founder of the 12 Oaks Foundation, which has merged with Cal’s Angels, and is a former Board member. Julie enjoys cooking, reading, running, triathlons and doing almost anything outdoors. A great weekend is spending time with her husband and two adult kids boating at their lake house in Wisconsin.

Steven P. Franzen, CPA, PFS, CGMA

MANAGING PARTNER

Steven P. Franzen, CPA, PFS, CGMA is a public accountant and consultant with more than 23 years of experience helping individuals and businesses reduce their tax liability.  He began his career under the guidance of Patrick M. De Sio, CPA, CGMA and in 1996 became Mr. De Sio’s partner in De Sio, Franzen & Associates, Ltd. Steve’s expertise include entity design, complex tax strategies and multigenerational wealth transfer.  As Managing Partner, Steve conducts his practice under the philosophy that the client’s investment in their CPA should yield a return on that investment – most of the time that return is realized when working with clients on planning for their future. In an effort to increase the planning capabilities of the firm,  Steve formed Vertex Accounting Partners, LLC to ensure their guiding philosophy will continue well into the future.

Steve is a certified public accountant and has earned the professional designations of Personal Financial Specialist and Chartered Global Management Accountant.  He is a member of the American Institute of Certified Public Accountants and the Illinois CPA Society.  Steve earned a B.S. degree in accounting from Millikin University.  He and his wife Kristie live in Sugar Grove, IL with their three children.

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Gregory P. Benner, CPWA®, CFP®, CLU®, ChFC®, AIF®, RMA®

MANAGING PARTNER

Gregory P. Benner, CPWA®, CFP®, ChFC®, CLU®, AIF®, RMA® has over twenty-two years of experience as a financial advisor. Greg’s practice is based on developing holistic financial plans that help his clients integrate sophisticated retirement, tax, risk management and estate planning strategies into an actionable plan, then stay the course as their behavioral coach.

Prior to founding Vertex Planning Partners, LLC, Greg spent four years as a founding partner of a Registered Investment Advisory firm affiliated with LPL Financial. He also spent seven years with JPMorgan Chase as a Senior Financial Advisor and was a Financial Representative with Northwestern Mutual Life.

Greg holds the Certified Private Wealth Advisor® designation and is a CERTIFIED FINANCIAL PLANNER™ Certificant. He also holds the Chartered Financial Consultant®, Chartered Life Underwriter®, Accredited Investment Fiduciary™, and Retirement Management AdvisorSM designations. He earned a B.S. in Finance from Miami University.

He and his wife Lindsey reside in Naperville, IL with their daughter and twin sons.

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Michael D. Bellis, CFP®, CLU®

MANAGING PARTNER

Michael D. Bellis, CFP®, CLU® began his career as a financial planning professional in 1994. His practice is centered on holistic financial planning, astute risk management strategies and empirical, research-driven portfolio construction. He began his career in partnership with his father under the name Bellis & Associates. Together, their practice and reputation for excellence dates back more than 40 years and includes multiple generations of the same families. After his father’s retirement several years ago, Mike continued to build a client-centric, consultative practice before forming Vertex.

Mike holds the CERTIFIED FINANCIAL PLANNER™ certification and is also a Chartered Life Underwriter. He has been an active member of both the Society of Financial Services Professionals and the National Association of Insurance and Financial Advisors. He earned a B.S. in Business & Marketing from Illinois State University. Mike is a lifelong resident of Naperville, Illinois. He and his wife Tanja have three children.

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